2008年6月14日星期六

Effective Leadership Is Leading From Core Values Within The Strategic Plan

Effective leadership begins and ends with the core values. Businesses or organizations with leaders who consistently demonstrate core values or those non-negotiable behaviors will always outperform those where the values are inconsistently not being demonstrated.

One of my clients recently had to give a presentation to the employees of a company in which he was just appointed president. This was in an industry that has significant leadership problems. We worked together to create an effective speech using PowerPoint. (Executive Coaching Tip: PowerPoint is a great tool to outline a speech even if you are not using this presentation tool to physically deliver the speech.)

Within this presentation of 21 total slides, the slide for what he perceived as the core values of the business was repeated 5 times. For his belief as an effective leader is that he must lead first from these core values as should everyone else.

Giving lip service to these values was not an option. His goal is that within 60 days everyone will be able to repeat these core values and all actions will be in alignment with these values.

Also, this executive business coaching client recognizes that the adoption of core values is a great performance appraisal tool. If individuals are not performing according to the core values, discussing their performance during those critical appraisal interviews becomes far easier.

Just imagine for a moment, if you as a business leader had everyone leading from a value centered position?



  • What would that mean for your business or organization?


  • Would you have less redo's because value centered actions would become the prevailing attitudes or habits of thought as Zig Ziglar defined attitudes?


  • Would you be able to focus more energies on achieving the desired results?


Of course, most businesses lack a strategic action plan that clearly articulates the core foundational statements including the values statement. This may help to explain why many of these firms have failed to achieve their desired results.

P.S. Effective means doing the right thing and should not be confused with efficient which means doing things right.

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